Harvard Business Review, September–October 2026
Why Transformation Requires Learning, Not Just Execution
What it says
Evgeny Kaganer and Christoph Loch argue that many transformations struggle because they are approached as fixed programs built around predefined goals, timelines, and financial targets.
Adaptivity lens · Institute interpretation
Adaptivity is not the absence of direction.
Question for your context
What do we know? What are we assuming? What do we still need to learn?
Read the full summaryHide the full summary
Evgeny Kaganer and Christoph Loch argue that many transformations struggle because they are approached as fixed programs built around predefined goals, timelines, and financial targets. Their alternative is to think of transformation as a learning journey: it still needs direction, but the path — and sometimes even the destination — may need to be refined as the organization learns.
Adaptivity is not the absence of direction. It is holding direction firmly enough to move — and lightly enough to learn.

